We Love UX

We offer research into your customers that leads to strategic insights for your product. Understanding behaviour enables us to change the customer experience — and that change happens through great design.

We're going to UX Australia!

In fact, we're this year's platinum sponsors, and we're chuffed to be supporting such a dynamic community – see you there!

Focus on user experience... it's strategic

It's about helping you solve the problems that are impacting loyalty, conversion and uptake. We provide strategy, research and design solutions that speak to your customers in a way they understand.

We worked with Medibank Private to research the needs of business stakeholders and members.

We helped Telstra set a new strategic vision for their online billing solutions.

We delivered insights to eBay & PayPal that generated new competitive plays within Asia Pacific.

We helped NAB improve the user experience of their mobile banking offering.

Coles partnered with us to validate and prioritise the features and content to be used across different digital channels.

We designed the new BigPond mobile portal, an experience delivered across 45 devices.

Do you need to explain this to someone else?

We know what it's like trying to persuade others that including user experience research in your projects is the right thing to do – so we've put together some slides to help you convince the right people. Help yourself…

Get Symplicit's 'Why UX Matters' on slideshare
33 per cent increase in mobile music downloads; 40 per cent increase in bank applications via IVR; $5M increase in domestic flight bookings

More from us

Not to prime, is a crime!

By Jodie Moule

As UX'ers in the corporate world, my team have to focus on practical ways of doing things to get better results – in what is often a shorter time frame. Take this, and the fact that users are often poor at relaying why they have behaved in a certain way, and we are under some pressure to make inferences from observed behaviour that may (or may not) apply to broader context. However, we've found that the process of priming our users before we see them – getting them to create collages as a homework activity – has amazing benefits with valuable results.

Read the full article on Johnny Holland

Of course, we'd rather be speaking with you

Feel free to give us a call, we're friendly

Phone
+ 61 (0)3 9670 3385
Email
hello@symplicit.com.au
Fax
+ 61 (0)3 9670 3395
Twitter
@symplicit
LinkedIn
Symplicit
Level 1, Suite 103
757 Bourke Street
Docklands
VIC 3008
Australia
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